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Understanding the business of sport. On and off the field.

 

Success in sport demands commitment, ambition and the ability to make the right decisions at the right time. The same applies to managing the financial opportunities and challenges that come with it.

At BAND, we combine entrepreneurial thinking, specialist financial expertise and first-hand sporting experience to support professional athletes, sports entrepreneurs and businesses operating across the industry.

Whether you’re building a sporting career, managing commercial interests or growing a business, we help you make informed decisions, protect what you’ve achieved and plan confidently for what comes next.

 

TALK TO OUR SPORT TEAM

SPECIALIST ADVICE FOR THE PEOPLE AND BUSINESSES BEHIND SPORT


 

PROFESSIONAL ATHLETES

 

A sporting career brings unique financial opportunities, but also challenges that extend well beyond competition.

From managing earnings, contracts and commercial partnerships to tax planning, business interests and preparing for life after professional sport, we provide the accountancy and business management expertise to help athletes make informed commercial decisions throughout their careers.

Sports businesses & entrepreneurs

 

We work with founders, owners and leadership teams across the sporting industry, including sports agencies, management companies and businesses working with athletes, rights holders and sponsors.

From profitability and cash flow to business structures, investment and growth, we bring commercial insight and practical advice to help ambitious sports businesses build long-term value.

HOW WE HELP

Our accountancy, tax and business advisory services are tailored to the needs of professional athletes and businesses operating within sport.


BAND’s Sport team is led by Andrew Johnson, whose 20-year career as a professional footballer brings first-hand understanding of the opportunities, pressures and financial decisions facing athletes.

That experience, combined with BAND’s specialist accountancy, tax and business advisory expertise, helps us provide advice grounded in the realities of professional sport and the ambitions of those working within it.

 

Speak to Andrew

let’s build what’s next

 

Whether you’re making the most of your sporting career, preparing for life beyond competition or building a business in sport, BAND brings the experience, financial expertise and entrepreneurial perspective to help you move forward.

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Julian Davies

Julian Davies

Managing Partner at Redfin


Managing partner and Chartered Accountant with 30+ years of experience in marketing, media, and creative industries. He leads the Redfin team, offering expert advice on growth and profitability. Former owner manager of an agency acquired by a listed group; his industry insights are second to none. Off duty, you might find him on the golf or tennis court, determined to master new tricks.
Shelley Watkin

Shelley Watkin

Client Finance Director at Redfin


A qualified Chartered Accountant with 20+ years of experience in the marketing services sector. During her 5+ years at Redfin, she served as Client Finance Director offering invaluable insights into strategic and commercial matters. Shelley has also assumed the role of Finance Director for various creative agencies, guiding them through successful sales processes. If she gets free time after managing her children’s busy schedules, she likes to chill out doing yoga and gardening.